Today marks Global Accessibility Awareness Day (GAAD) – a reminder that digital inclusion isn’t just a ‘nice to have,’ it’s a necessity.
Over 1 billion people worldwide live with a disability. For many, digital experiences are riddled with barriers – from poorly designed websites to apps that don’t work with screen readers, or content that lacks captions or clear language.
At Pogo Digital Healthcare, accessibility is embedded in everything we build. Whether we’re designing patient pathways, digital tools, or web platforms, we start with inclusion in mind – and continue testing, improving, and learning.
Accessibility isn’t just a checklist. It’s a mindset. It means:
Designing with empathy, not assumptions.
Listening to lived experience, not guessing.
Creating tools that serve everyone, not just the majority.
This GAAD, we’re recommitting to building digital solutions that work for all – because a more accessible world is a better world for everyone.
Let’s keep raising awareness, challenging norms, and building a future where no one is left behind.